To be become a lucrative email marketer, there are two things you will need: a newsletter with relevant information and a list of email addresses. Your newsletter provides the information people want and your list provides you with a targeted customer base to market to. Email marketing is sending your relevant marketing messages by way of email [...]

Yes, we're in a recession, but people and companies have not locked up their wallets completely. If you keep your wits about you, you'll ride out the recession just fine. Four Recession-Fighting Marketing Tactics: 1. Emphasize the value you provide. Whenever possible, position your offering as an investment rather than an expense - n [...]

The act of social bookmarking is becoming something more than a potential tool for online marketing. Many entrepreneurs are finding social media sites to place business information in an informal setting. Once you finish developing your social media site the marketing potential is just beginning. Obviously you hold out hope that visitors will dro [...]

One of the great debilitators in online business is simply the perceived (or real) lack of time. Business owners are used to moving forward. An online web presence can make them feel tied to an office chair learning skills they aren’t sure they want to know. It’s not uncommon for those who deal in full time web design to have individu [...]